AI RopewayAI GTM Engineering

ROI Calculator

What does an SDR really cost you — versus an engine you own?

Hiring an SDR is a six-figure annual commitment before a single meeting is booked. Move the sliders to see the first-year math against an AI GTM engine live in your stack in 14 days.

2
$96,000

Salary + tools + management + ramp. US average lands near $96k.

In-house SDR team / year$192,000
AI Ropeway engine / year$33,000
First-year savings$159,000

An in-house team costs 5.8× more than the engine — and you get full access either way.

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Estimate only. Your numbers get refined in the free 60-minute audit.

How the numbers work

The in-house figure is fully loaded: base salary, tooling, management overhead, and ramp time before an SDR hits quota. Industry benchmarks put this near $96,000 per rep per year in the US. The AI Ropeway figure is the real engagement cost — a $3,000 one-time Sprint, or the Sprint plus a $2,500/month partnership for continuous optimization.

The difference most calculators miss: with an SDR hire you rent the output and lose it the day they leave. With an AI GTM engine, the full system lives in your stack — it keeps running whether or not you keep working with us.

Want the assumptions in writing? Grab the free AI GTM playbook, or read what an AI GTM engine actually is.

See the engine run on your data

The free 60-minute audit includes a live demo on your actual ICP — no pitch deck, no obligation.

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